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Article marketing is a strategy of internet advertising in which businesses owners
write informative articles at relevant topic.

Now Business owner submits these articles into articles directory sites to create a
separate web page.

At the time of article submission Business owner puts their business advertising
details in the signature part of article and also try to put of his website link.

In this a created web pages helps to business owner to generate website traffic
as well as help to gain link juice for their website.

Link juice helps to improve organic search engine ranking.